MTE · Brand Overhaul, Web Platform & Feira Talento

Complete visual identity redesign, mobile Drupal platform overhaul, and Feira Talento design contribution.

Preview of the MTE web platform and visual identity

+236%organic digital reach growth

3.5xevent attendance growth (15 -> 53 avg)

2xmore events delivered per cycle

01 · The Challenge

A flagship engineering career organization at UNICAMP relied on a dated desktop-only site and fragmented registration workflows.

02 · Strategy & Architecture

Redesigned brand identity, refactored CSS & Drupal templates for mobile-first UX and SEO, adopted cloud tooling, and co-designed Feira Talento digital assets.

03 · Verified Outcomes

Expanded digital reach by +236% through unified brand & content cadence.
Grew average event attendance from 15 to 53 participants while doubling event frequency.
Streamlined corporate recruiting workflows for Latin America’s largest university career fair.

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